To support boroughs in the lead up to the UN Climate Change Conference (COP26), 1 to 12 November 2021 in Glasgow, London Councils wants to amplify boroughs’ work, our common messages around net zero, and demonstrate the breadth and depth of boroughs’ overall net zero offer.
Borough officers may find the information below useful for informing their own engagement and advocacy activities, and we encourage them to work closely with us to develop opportunities and share events. Contact the transport and environment team for policy and strategy enquiries, or the promotions team for communications and campaign information.
- Climate change narrative for London
- Events calendar
- Examples of net zero activity in London boroughs
- London Councils climate programmes and projects
- Climate change reports
1. Climate change narrative for London
We are encouraging London's boroughs to use our narrative and key messages in communications and events in the run up to COP26 to show our shared vision and amplify our messages.
Our narrative is that "We have a shared vision for a more connected city that is greener and lower carbon, more equal, healthy and resilient, and where all London’s residents, business and diverse communities can thrive. To deliver this vision, in 2021 we will:
- work with Londoners to put their hopes, concerns and activities at the heart of London’s climate action
- support our burgeoning green economy to help us build back better from Covid-19, creating markets for local businesses, good jobs for Londoners and innovation
- make the case that London should be a leading engine for the green recovery that supports and works alongside other cities, regions and international partners, putting a just transition at the centre of how we do this
- work in partnership with our diverse communities including young people, our businesses and the government"
In addition to this narrative we have a series of key messages for climate advocacy in 2021 that focus on four areas, namely: the role of local government; green investment; retrofitting homes and transport (infrastructure).
The branding consists of the following elements:
- The tagline 'Be The Solution' and '#BeTheSolution'
- The use of the distinctive Cocon font
- A colour palette
- Illustrative figures
All the #BeTheSolution assets are in this Google Drive, from basic Powerpoint templates to the Adobe Illustrator artwork files that your design/digital team can use are .
Some boroughs already have their own climate change branding so each of the brand elements have been designed so they can be used separately (probably the easiest to apply is the ‘Be The Solution’ tagline/hashtag) or, all together like RB Kingston's campaign to encourage people out of their cars.
3. Events leading up to COP26
In the lead up to COP26 there are many events and opportunities of relevance to boroughs. We have listed many of them below, providing the headline messages and ideas about how you could make the most of them by, for example, planning your own events with reference to them.
Please let us know what you have planned, so that we can help to amplify your events by sharing them here too.
the Government’s #OneStepGreener Climate Ambassadors Local Government Association (LGA) Pass the Planet campaign, which includes an opportunity to showcase your climate projects through the LGA exhibition at COP. Review of borough climate action plans. London Councils published a Review of Borough Climate Action Plans, which found that all boroughs will be producing a Climate Action Plan (CAP); 24 had been published at the point of publication in May 2021, with more now published. Borough consumption emissions profiles. London Councils and ReLondon published the first ever borough-level consumption-based household emissions profiles, covering the period 2001 to 2018. This research shows a strong downward trend over the last ten years, but we must maintain momentum as we engage the public on the journey to net zero, which will require more and further reaching changes to our lives and lifestyles.
In developing their messaging, boroughs may wish to refer to a number of major external reports on climate change that have been published this year, which we have listed here for ease of reference, together with the London Councils' response where available:
AR6 Climate Change 2021: The Physical Science Basis, Intergovernmental Panel on Climate Change, August 2021. London Councils response to IPCC report, 10 August 2021.
- Amplify: share our key messages from the spending review in your own responses, and related communications activity
- Transport infrastructure: boroughs are promoting walking, cycling and many other clean air initiatives in their areas.
- Amplify: messages that demonstrate how your borough is contributing to these London-wide goals
- Role of local government: local government has spearheaded this important research that will focus our efforts to build London’s green economy, including through the Green New Deal and London Councils’ Green Economy programme
- Green investment: this research identifies where investment is needed in sectors and skills to grow London’s green economy, and will support our forthcoming Cities Climate Investment Commission prospectus
- Amplify: the leadership role of boroughs in bringing forward this work via the sub-regional partnerships; the sectors of the green economy with most potential in your area; equalities impacts that we need to manage and mitigate in developing the green economy.
- Role of local government: celebration of boroughs’ leadership of our collaborative seven programmes, and individual work through their Climate Action Plans
- Contribute: lead boroughs will be invited to speak, and there will be an opportunity for boroughs to run their own sessions to share learning and best practice
- Participate: in the conference online
- Amplify: messages around the climate programmes, your boroughs’ participation and learning from boroughs and other partners
- Relevant to all core messages
- Key questions will be the same as 2020, with the addition of a question around Covid-related impact on Londoners ability to take climate action
- Amplify: share the findings of our climate change polling, including messages most relevant for your local area
- Green investment: the launch of the technical second report of the Commission, which will lay out more details of the opportunities and financing mechanisms to deliver private investment across each of the Commission’s six key sectors.
- Participate: in this online event
- Amplify: messages that demonstrate how London, and your boroughs, are developing proposals to secure investment in net zero
- London Councils supports the ULEZ expansion and the carbon emission reductions and air quality improvements it will bring.
- Amplify: Support the messages in the run up and on day of opening to ensure all drivers within the zone area aware of the new rules and reasons for them.
- Retrofitting home: launch of this leading collaborative programme between boroughs and other partners, demonstrates the scale of our ambition and how we are developing tangible solutions to get housing stock to net zero, building on excellent work already being done across London
- Participate: attend the launch (online)
- Amplify: share the key messages from the launch and your own boroughs’ work on retrofitting
- Role of local government: highlighting the boroughs’ role, and our role collaborating with partners locally, regionally and nationally
- Overall message around the net zero offer London has to make
- Participate: attend the Summit
- Amplify: share our key messages during the Summit
- Green investment: scale of financing needed to reach net zero, the benefits that investing in place will bring to net zero delivery, and high levels of interest from investors
- Role of local government: highlighting the leadership role of local government in this pioneering work on private financing, and how we are collaborating with partners
- Contribute: case studies for London Councils events, and investment needs through the CCIC project
- Participate: in virtual sessions held during the conference
- Amplify: share our key messages during the COP
- Role of local government: how boroughs can work with and support sectors to become greener and reduce carbon emissions
- Amplify: share the findings of the Business 1000 related to climate change and businesses in your sub-region
- All messages: the LGA are hosting an exhibition stand at COP on this day, promoting good practice to showcase the work of councils addressing climate change: you can participate by sharing a photograph of innovative climate activity in your local areas and communities.
- Retrofitting homes: lots of events will be held on this day, with many opportunities to link to boroughs’ own work in this space.
- Amplify: key messages from other events, and your own key messages related to this.
- Amplify: events taking place 16 to 18 November in London; encourage local businesses to take part and sign up to their Net Zero Commitment