Promoting a savings culture in London

This report was produced in March 2011 by the DWP Financial Inclusion Champion for London Local Authorities, part of the Community Services Team at London Councils and the DWP Financial Inclusion Champions Team for London 2009 -11.

This report

• explores the cultural factors affecting the decision whether or not to save
• provides a resource for use by Boroughs that wish to support saving
• focuses on saving:

1. By payroll deduction
2. With a local credit union
3. For children and young people